Dr. Squatch

Dr. Squatch was already making a name for itself with its direct-to-consumer online presence. But when they needed to up their game for retail launch, they came to Interact to make sure they made a splash. We revamped their brand and optimized it while maintaining the personality and quirk that made it famous in the first place.

  • Brand World
  • Branding
  • Illustration
  • Packaging Design

Cleaning up the packaging and increasing shopability were a must, but we added some Squatch personality by connecting the brand to the product through a see-through window.