Trends & Insights from ExpoWest 2023
Last week, our team attended Natural Products Expo West. With miles of booths, we were sure to get our 10K steps in— and of course see the current and the future trajectory of culture through food & beverage products. The innovations not only excited our taste buds, but were an opportunity for us to better understand what consumers are looking for when it comes to the better-for-you category. Here are our key takeaways.