As a first mover in the CBD category, Weller came to us with two goals: overcome the negative connotations cannabis sometimes bears, and create a brand that feels accessible and welcoming to a mom shopping with her kids. Weller currently holds the position of #1 best-selling CBD carbonated beverage brand in the natural channel and continues to gain momentum across channels nationally.

  • Branding
  • Illustration
  • Naming
  • Packaging Design
  • Strategy